Real estate · Meta Ads · Multi-market

Leading Dubai Real Estate Developer

Building property demand across five international markets.

An anonymised multi-market lead-generation system spanning the UAE, UK, Europe, CIS and China.

AED 66K+Ad spend
500+Leads
2.10MImpressions
5+Markets

This client is intentionally anonymised. The engagement covered international demand generation for Dubai property developments across culturally and commercially distinct acquisition markets.

The account had to generate interest at scale without treating every market as the same audience. Language, location, project fit, lead quality and form behaviour all changed by geography.

Strategic approach

  • Build market-specific campaign and audience structures
  • Separate instant-form and landing-page acquisition paths
  • Adapt creative themes to location and buyer motivation
  • Retarget high-intent audiences across longer property journeys

Execution

  • Managed campaigns across UAE, UK, Europe, CIS and China
  • Allocated budget by lead cost, volume and market priority
  • Tested project, construction-update and lifestyle creative angles
  • Reported lead generation without exposing confidential client identity

Performance
evidence.

The figures below come from the supplied account and reporting files. Open any image to inspect the original detail.

My role
Multi-market paid-social strategy and campaign management
Reporting window
Selected campaign period; client identity withheld
What the evidence supports
The anonymised account view supports the reported international reach, spend and lead-generation activity.

Channels & tools

Meta AdsLead formsLanding pagesInternational targetingRetargetingCreative testing
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